Where does your company rank  on the major search engines ? 89 percent of consumers search online for local businesses (possibly your business or industry), 71 percent of these searches are done with google. Think about it, in 2008 220 million Americans had internet access at home andor work (this doesn’t include the millions with internet on their cellphones.) For your company’s website to  attract potential customers  it is vital that your business  appears on the first page of the search engines, with searches relevant to your industry. After all, only 32 percent of people will even go past the first page of goggle when looking for local businesses.

SEO also known as Search Engine Optimization, is the strategy of  driving your website to the top  pages of the search engines such as google,  yahoo, and bing.  At Draiss Marketing, we have a dedicated team of SEO Specialists to assist you with all your SEO needs. Our SEO specialists utilize 8 important steps to create top rankings on the major search engines for your business.

1) Competitive analysis – study your competitors web sites and their optimization strategies

2) Keyword research – identify and select relevant keywords for your business’s web site and industry

3) Content creation – generate quality relevant content for both your visitors and the search engines.

4) Keyword integration – optimize the web site with target keywords, while still providing a pleasant experience for visitors of your business website.

5) Search engine submission – submit your web site to major search engines and relevant business directories.

6) Link building – create a synergy on the internet to boost search engine rankings

7) Traffic monitoring – analyze search engine placements and web traffic. We also analyze the behavior and actions of your visitors.

8 ) Ongoing maintenance – keep top rankings stable over an extended period of time.